In case you weren’t aware, Bootstrap is a fantastic framework for building websites, and was released by the people at Twitter a while ago. Not only does it make web design easier, but any site you build using the Bootstrap Framework is AUTOMATICALLY responsive. This means that your site is going to look good regardless of what device it’s being viewed on, be it a PC, tablet, smartphone, laptop, etc.
Bootstrap is currently one of the most popular frameworks nowadays, and there’s a reason for it: it’s user-friendly to those who know how to code, and it makes beautifully stunning and device responsive sites relatively quickly. On top of that, you can speed up your web design even faster by using what’s called a template (which is very similar to a WordPress theme, if you’re familiar with WordPress). Uploading a template does the majority of your web design work for you, so you don’t have to worry about it.
The Freelancer Template
Today, I wanted to talk to you a little bit about a fantastic template I found which you may find useful. It’s a template for anyone who’s doing any sort of freelancing work, and, true to its name, the template is called “Freelancer”. It’s a completely free template which you can pick up at startbootstrap.com (they also have many other templates as well).
One thing I truly like about this theme, is its simplicity. It’s not overly complex, and it doesn’t feel too crowded either. Conversion-Rate Optimization (CRO) experts tell us that there should be a lot of white space (or blank space) in between different items on a page in order to reduce the visitor’s feeling of anxiety when viewing your web page, and I think this template does a great job of it overall.
Another thing they teach us, is to keep people on one page so you can move them down the page in a way which makes sense. It also keeps them focused on the page rather than bouncing around, which can be very distracting. The Freelancer template handles this as well in a very nice way.
It starts with a simple image (which can of course be changed) and large text, where you can quickly catch people’s eye, and tell them what you do, and how you can help them. This will mostly be used to get them to read on further down the page.
Beneath that, is what people are usually looking for from freelancers right off the bat: their portfolio. The portfolio’s done in a series of boxes which elegantly display your work with ease. Each of these items can be clicked on and when you click on each item, it expands to cover the whole page very nicely (while staying in the exact same window). This will allow people to quickly view your portfolio and find items they like.
Beneath that, there’s a simple “About” section where you can then tell them a bit about yourself and why they should work with you. This will even further entice them to want to contact you.
Finally, there’s your contact form, so the people who’re interested will be able to reach out to you, thus generating you a nice lead, and potential customer. The footer also includes a place where you can put such information as your physical location, links to your social networking profiles, and more.
Again, this is an absolutely fantastic theme for anyone who’s doing any sort of freelancing work, so I highly recommend it. You can take a look at it here: http://startbootstrap.com/template-overviews/freelancer/.